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Prebid.js 🧰 Platform Open source

The open-source header bidding wrapper: run your own auction across SSPs without a managed partner's cut.

Ad ops, consent & yield tools · Open source · prebid.org #30k web rank · ▼ 306 this week · ★ 1.6k · Apache-2.0 · Free (open source) · accepts Health & Supplements

8.0editor score
Visit Prebid.js ↗
Web rank
#30k
This week
▼ 306
30 days
▼ 306
Fee / share
Free (open source)
Payout schedule
Each SSP pays you directly
Paid via
Per SSP
Pricing
Open source
Type
Ad ops, consent & yield tools
GitHub stars
1.6k
Licence
Apache-2.0
Last push
2026-09-29
Company
Prebid.org

Methods Prebid.js pays for

Niches accepted

Accepts 1 restricted niche that most networks refuse.

About Prebid.js

Prebid.js is the open-source header bidding library used by most managed partners under the hood. Publishers with ad-ops capacity run it themselves with Google Ad Manager and direct contracts with SSPs (Magnite, PubMatic, Index Exchange, OpenX and others), keeping the managed partner's 10-25%. Worth it from a few hundred thousand pageviews if you have the skills.

header bidding open source ssp

Pros

  • Keep 100% of the auction; full control over bidders and floors
  • Industry standard with 300+ bidder adapters

Cons

  • Needs ad-ops skill, Google Ad Manager and direct SSP contracts
  • SSPs each have their own minimums

Latest from Prebid.js

Blog feed ↗

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