Push, Pop & Performance Networks for Video advertising

How to choose push, pop & performance networks for video advertising

Before you apply to a network, check the three gates that actually reject publishers: the traffic minimum, the countries your traffic comes from, and whether your niche is on the banned list. After that, compare what you keep (revenue share), when you get it (payout threshold and net terms) and what it costs your site (page speed, layout shift, reader annoyance).