Kajabi vs Udemy (2026): Which Pays Better?

Both are popular course & cohort platforms. Here is how Kajabi and Udemy stack up on requirements, what you keep, payout terms, strengths and weaknesses, and which one we would pick.

Kajabi

All-in-one courses, memberships, coaching, podcasts, email and websites for established creators, from $71 a month.

8.3 /10

Pricing: Paid from $71/mo

Pros

Replaces a course platform, email tool, website and funnel builder
Strong marketing automation and mobile app

Cons

Expensive at entry
Overbuilt for a single small course

Visit Kajabi ↗

Udemy

Course marketplace with 70+ million learners; instructors keep 37% on marketplace sales and 97% on their own referrals.

6.8 /10

Pricing: Free

Pros

Buyers come to you; no marketing needed to make first sales
Free to publish

Cons

Marketplace sets deep discounts and keeps 63%
No access to student emails; hard to build a business on

Visit Udemy ↗

Kajabi vs Udemy at a glance

	Kajabi	Udemy
Editor score	8.3 / 10	6.8 / 10
Pricing model	Paid	Free
Starting price	$71/mo	Free
Web rank	#12k	#1.9k
Minimum traffic	None	None
Revenue share / fee	From $71/mo; 0% transaction fee	Instructors keep 37% of marketplace sales, 97% of sales from their own coupon links
Commission	–	–
Payout	Via Stripe / PayPal	Monthly (paid on the 6th for the prior month)
Methods served	online courses, memberships subscriptions, digital products, coaching services	online courses
Niches accepted	General, Tech & SaaS, Finance & Insurance, Health & Supplements, Gaming & Esports, E-commerce & Retail	General, Tech & SaaS, Finance & Insurance, Health & Supplements, Gaming & Esports, E-commerce & Retail
Reader upvotes	0	0
Best for	all-in-one, courses, funnels	course marketplace, udemy, learners

Our pick

Kajabi edges it with a score of 8.3 versus 6.8. Kajabi is the better fit if you value: replaces a course platform, email tool, website and funnel builder, strong marketing automation and mobile app. Choose Udemy instead if you need: buyers come to you; no marketing needed to make first sales, free to publish.