Snigel 📡 Network Free

Snigel is an ad-tech company founded in 2012 by former Google ad-ops staff, known for its AdEngine managed header-bidding platform and AdConsent, a widely used standalone consent-management platform (CMP) that many publishers run even without using Snigel for ad monetization. In February 2025, Snigel completed a merger with Publisher Collective, an ad-management group with strength in gaming, tech, education, sports and health/wellbeing content. The combined group now runs monetization for 600+ websites doing over 10 billion monthly ad impressions, with Snigel's AdEngine technology powering the programmatic side (branded 'Snigel Tech') while Publisher Collective handles publisher relationships and account management.

Since the merger, snigel.com's own requirements and FAQ pages redirect to Publisher Collective's site. Publisher Collective's current published baseline for new publisher partners is 3 million monthly pageviews, or roughly EUR 300+ per day in existing ad revenue, though it says it will evaluate smaller sites that show strong growth potential or high-quality content. Onboarding is consultative: setup typically completes in 10-14 days, with sites fully ramped within 30 days.

Notably, neither Snigel's nor Publisher Collective's current public pages disclose an exact revenue-share percentage, payout minimum, payment schedule, or payout methods; you apply via a contact form and talk to their publisher success team to get those figures. (Pre-merger reporting described Snigel offering roughly 80% to publishers on NET-30 terms via wire or PayPal, but that is no longer confirmed on their current site, so treat it as historical rather than current.)

Strengths: a well-regarded, long-running AdConsent CMP, deep programmatic/header-bidding expertise, and now the larger scale and vertical expertise of Publisher Collective. Weaknesses: the 3-million-pageview baseline is a high bar for most independent publishers, and current commercial terms are opaque until you apply. Best suited to larger, established publishers or networks in gaming, tech or education verticals rather than small or mid-size blogs.